CASE STUDY
bioBare
As a leading name in the beauty industry, bioBare has revolutionized the face of beauty treatments. They are at the forefront of delivering highly effective, plant based skincare products that don't cause irritation. bioBare stands behind values of integrity and excellence and aims to create a brand new world of beauty for each and every one of their customers.
bioBare didn’t have the bandwidth to develop a comprehensive email strategy or build out their Klaviyo flows. They knew they needed to incorporate email and SMS, but didn’t have the time or personnel to focus on it.
6 Custom Flows
with a 90.76% Increased in Click Through Rate
PACKAGE PROVIDED
90 Day “Done For You”
Flow Accelerator
KEY RESULT
bioBare’s account is now built out with 6 Custom Flows and Opt-In Form to capture and generate consistent revenue.
Challenge
bioBare lacked the bandwidth to develop a comprehensive email strategy or expand their Klaviyo flows. Although they recognized the importance of integrating email and SMS, they faced constraints in time and personnel to tackle the intricacies of Klaviyo.
Goals
We identified and aligned on BioBare's goals to build out 6 custom flows and set up a comprehensive email and SMS strategy. We would utilize the Email Design System to create a plan to provide immediate wins and position bioBare for growth.
Solution
FlowCandy helped bioBare design and implement 6 foundational flows and a new multi-step opt-in, as well as a monthly email and SMS strategy, all in just 90 days. We also created an Email Design System to elevate and maintain consistency in bioBare's visual style.
Results
6 Custom Flows increasing revenue and enhancing customer experience in just 90 days.
90.76% Increase in Click Through Rate in bioBare's Foundational Flows.
Over 600 unique new subscribers generated from the new pop-up forms.
“I wanted to take a moment to express our genuine appreciation for FlowCandy. Among all the agencies we've partnered with, you guys have truly been a standout. Kelly has been an absolute delight to work with – her knowledge and willingness to go the extra mile have made a real difference. And Juan, our graphic designer, continues to impress me every day. I'm so glad I didn't mark Brian's email as spam – your work has been amazing, and we can't thank you enough for it!.”
Ani Moosakhanian
BioBare Founder & CEO
Level Up
bioBare went from a Level 1 to a Level 2. They now have the systems needed to generate consistent retention revenue, establish benchmarks, and deliver a better customer experience.
6 Foundational Flows
bioBare has built out their core foundational flows based off of their journey map, paving the way for revenue generation and an enhanced long-term customer experience. Discover how to craft your own journey map here.
Email Design System
bioBare now has an Email Design System, a set of email design standards that creates reusable components with a consistent visual style to use throughout their retention marketing.
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