Callaway Email Breakdown

$8.5B in Revenue. 150+ emails. 5 brands.

Over the last few days, we tore apart the inbox strategies of the biggest golf ball players: Callaway, Titleist, TaylorMade, Vice, and LostGolfBalls.

The question we wanted to answer: How does Callaway’s email strategy actually stack up against the competition?

After benchmarking 150+ emails, the patterns were clear. Some brands play it safe. Others flood the inbox.

If you’re in golf, DTC, or just love niche brand strategies, this is a masterclass in how to benchmark against an industry giant.

Click on the images to access.

Video Analysis

Campaign Benchmarking Analysis

Email Swipe File