Loyalty Library

Loyalty Library

FlowCandy
Published on: 07/10/2026

We studied 50 loyalty emails from brands like Sephora, Starbucks, Ulta, Gymshark, and more to uncover what makes customers take action. From showing points balances and activating bonuses to offering early access and unexpected rewards, these brands

What to Look for in an Ecommerce Email Marketing Agency

What to Look for in an Ecommerce Email Marketing Agency

FlowCandy
Published on: 21/09/2026

A good email program drives 25 to 40% of store revenue. Here are 7 things to look for in an ecommerce email marketing agency, plus a checklist to compare.

ecommercemarketing agency
BFCM Email Marketing: Your 2026 Blueprint for a Record Q4

BFCM Email Marketing: Your 2026 Blueprint for a Record Q4

Will Evans
Published on: 11/09/2026

The exact BFCM email marketing blueprint we run with clients every Q4. Get the 4 growth levers, a full timeline, and offer strategy for 2026. Free download.

BFCMemail marketing
Misfits vs Barebells Email Breakdown

Misfits vs Barebells Email Breakdown

FlowCandy
Published on: 12/08/2026

Misfits vs. Barebells: two brands selling a very similar product, but taking completely different approaches to marketing it. In this breakdown, we compare their email marketing and look at how they use design, product presentation & messaging.