What Lifecycle Marketing Looks Like at $100M Scale

What Lifecycle Marketing Looks Like at $100M Scale

FlowCandy
Published on: 21/07/2026

Every brand wants to scale to over $100m, but few know how to do it. In today’s funnel and video I’m going to show you behind the scenes of what the lifecycle looks like at a 100 million brand.

Guides
How to Use Claude Code for Klaviyo Campaign Strategy Briefs (Step-by-Step)

How to Use Claude Code for Klaviyo Campaign Strategy Briefs (Step-by-Step)

FlowCandy
Published on: 13/05/2026

A practical guide for email marketers, lifecycle marketers, and agencies who want to use Claude Code + MCPs to speed up campaign strategy without sacrificing quality.

Guides
How to Hire a Director of Lifecycle

How to Hire a Director of Lifecycle

FlowCandy
Published on: 05/05/2026

Stop wasting money on bad hires. Learn the exact process to find an A-player Director of Lifecycle.

Guides
Why your email campaigns are inconsistent (and how to fix it)

Why your email campaigns are inconsistent (and how to fix it)

FlowCandy
Published on: 06/04/2026

Inconsistent campaign results usually mean there’s no plan behind the send. Here’s the free process and template we use to fix that.

Guides