Gift campaigns are the most useful around smaller, more specific holidays such as Mother’s Day, Father’s Day, Valentine’s, etc. Here we encourage the purchase of products or gift cards for customers to give as gifts.
SMS Abandoned Checkout Flow
Purchase
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Recover purchases where the customer left their number in the checkout but did not order. The three SMS variation sends an initial reminder as the first SMS, before offering a time-sensitive discount coupon to use on the purchase in the second SMS. There is one follow-up SMS when the initial coupon send to remind the customer to use it before it expires. The flow automatically removes any customers that make a purchase during the SMS sequence to avoid excess SMS fatigue.
