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Custom Metric Setup & Troubleshooting

Metrics allow you to build a better understanding of your account data, how often it comes into your account, from what channel and profile, and more. You can then use this data to create targeted flows and segments.

Many of the integrations come with pre-built metrics (e.g. Shopify “Placed Order”), but sometimes stores will need custom metrics based on their unique tech stack. Setting up these custom metrics can often sometimes be a daunting and granular task for stores, but FlowCandy is here to help.

Our developers can help you set up these custom events via integrations with APIs, as well as troubleshoot the process of making sure they’re effective and working correctly.

Guarantee

The FlowCandy Guarantee is a complete, 30-day money back guarantee. You have a full month to work with the team and love us, or we’ll give you your money back.

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Related Flows and Campaigns:

SMS Popup

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A popup or a custom field added to an existing popup, to capture SMS subscribers. To be most effective, popups should offer visitors an incentive for signing up. SMS subscribers are automatically added to a list when they opt-in. Typically a popup is paired with a flow that fulfills whatever incentive was offered in the popup.

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Monthly Email Optimization

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Once all possible flows have been deployed on a store, the next best way to enhance the customer journey and increase conversions is to consistently deploy high-impact tests on critical aspects of the email. The Monthly Email Optimization Package allows stores to deploy tests on their email which includes tests on design, copy, subject lines, offers etc. This is ideal for stores looking to dive deep into their email metrics and work with us to deploy hypotheses and experiments that will have an impact on their store. Here is everything you get in the email optimization package:

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SMS Pre-Purchase New Subscriber Welcome Flow

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This flow, typically referred to as a “Welcome Series” has the first SMS messages that new list members will see after signing up with their phone number. They are typically brought in through either a popup or embedded form that contains an offer or incentive in the CTA as well as consent to collect their mobile numbers. In this series, our goal is to deliver on that offer and to start educating the customer on the brand and products. The three SMS variation focuses more on driving the initial purchase with the offered coupon or incentive. The second and third SMS are position to remind the customer and give them their “last chance” to use the discount.

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